NauenThen

The NuGrape Twins

March 13, 2014

Tags: NuGrape Twins

I’m a bit obsessed with this little-known act from the mid-1920s. It’s possible the Nugrape Twins were Matthew and Mark Little, born September 16, 1888, in Tennille, Georgia. Matthew died in 1962 and Mark in 1965. I’ve heard at least one commenter say they were black. I don’t think so but it’s often hard to tell with rural blues singers.

I’m pretty sure I have their complete oeuvre—only six songs. Far and away the best is “I Got Your Ice Cold Nugrape.” They also recorded the similar “Nugrape—A Flavor You Can’t Forget” and four gospel songs: “The Road Is Rough and Rocky,” “Can’t You Watch for Me One Hour” (I can’t make out the lyrics so I’m only guessing it’s gospel), “There’s a City Built of Mansions” and “Pray Children If You Want to Go to Heaven.”

I think it’s their not-quite harmonies: equally alarming and compelling. Equally sweet and rough, their voices. And the lyrics are pretty funny:

Way down yonder in the promised land
A-run and tell your mama here the NuGrape man
I got your ice-cold NuGrape …

and:
What’s that make your lips go flippity-floppa
When you drink a NuGrape you don’t know when to stop
I got your ice-cold NuGrape

and:
If from work you come home late
Rolling pin waits at the gate
Smile and ‘prise her with NuGrape
Then you’ll sneak through in good shape
I got your ice-cold NuGrape…

As for the soda: It was invented in 1906 and first bottled in 1921. It’s available—still!—in the southeastern United States—Georgia, North Carolina, northwest Alabama, and the eastern half of Tennessee. Wikipedia adds the weirdly specific information that NuGrape is “almost impossible to find for sale west or north of Murfreesboro, Tennessee.”

Were the Twins hired to record a song some company genius wrote? Did they come up with it hoping to get a free case or two?

The company’s ad calls it the Culpable Grape, which didn’t make much sense until I looked again at their festive font and realized it is actually Gulpable.

Comments

  1. April 8, 2015 9:27 AM EDT
    What evidence exists to believe that the Twins were the Littles? How and where were the recordings discovered? I love this music.
    - Mike Fleming
  2. April 8, 2015 12:34 PM EDT
    Thanks for your comment! I have been able to discover very little about them. The suggestion that they were the Littles was here: http://www.last.fm/music/Nugrape+Twins. This link—http://www.wirz.de/music/nugrafrm.htm—says "In the Columbia files, this session [March 25, 1927] is credited to "Mark and Matthew (The Nugrape Twins)." I don't know how to find out more. My best guess is that they weren't big or important enough, or didn't record enough, for anyone to have tracked down more about them. I wish I could tell you more. I'm so glad you like them—they do get into your head, don't they?
    - Elinor Nauen
  3. July 29, 2015 2:10 PM EDT
    I'm driving to Tennille Ga tomorrow just to see if anyone there has any info. I dont have high expectations but will be fun and you never know. i did find that Mark Little is buried in the Marietta National cemetery outside Atlanta and Matthew Little JR dies on 4/28/2014.
    - Mike Fleming
  4. July 29, 2015 2:23 PM EDT
    This is so exciting! Will you please, please let me know what you find out? If you email me [Elinor[at]ElinorNauen[dot]com], I can (try to) send you a file of my band covering their song. Your adventure reminds me that last spring I found Pink Anderson's grave in Spartanburg: http://www.elinornauen.com/blog.htm?tag=Pink+Anderson. He obviously isn't as obscure but still it was pretty cool. In general, I am interested in brother & sister acts, so maybe that's why I'm hoping the NuGrape Twins are really twins. Anyway, have a fun trip!
    - Elinor Nauen
  5. July 30, 2015 9:47 PM EDT
    The Nu-Grape Twins were indeed twins and, despite some photos, they were African-American. I'm not sure how their names got tied to the Nu-Grape Twins title, but I'm pretty sure it's correct, because the 1930 census shows a Mark Little listed as working as an "Advertiser" for the "Nu-Grape Plant" in Georgia. All other records corresponding to these two, as well as the 1930 census itself, shows them to be WWI veterans. They're both buried in the Marietta National Cemetery. Both born Sep 16, 1888.
    - Caroline G.
  6. July 31, 2015 3:17 PM EDT
    Thank you, Caroline! Little by little (no pun intended), the mystery is getting solved. Very exciting.
    - Elinor Nauen
  7. August 6, 2015 1:15 PM EDT
    It is not the worlds best grape soda ... the song is better than the real deal. I have been doing this song for years using a full bottle of Nugrape that I have had for over 25 years. About 15 years ago I was in Jamaica and I saw a Nu Grape bottling plant there. If you visit Montego Bay you should be able to have some NuGrape on the beach.
    - Dave Usher
  8. August 6, 2015 1:19 PM EDT
    thanks, Dave, for this! I have no doubt you're right, given that the song is a masterpiece & grape soda is hideous (in my opinion).
    - Elinor Nauen
  9. August 29, 2015 5:34 PM EDT
    As it turns out, my local Ace Hardware in Minnesota sells a variety of vintage pop (that's what we call it up here), including NuGrape. I bought it because I had heard the song somewhere in my exploration of early blues recordings. I just finished the 12-oz bottle, and assuming it tastes now like it did in the '20s, it's very grapey, and sweeter than Grape Crush. I would think you could order it online.
    - -Grey
  10. September 1, 2015 9:19 AM EDT
    Where in Minnesota? My family is there (we're from South Dakota) & I'm out there all the time. I might give it a try....
    - Elinor
  11. September 18, 2016 12:23 PM EDT
    I'm here to inform you nugrape did not write record the music all lyrics of prey little children if you want to go to heavenor the role is rough and rocky the original creator of the music and lyrics was LB Byron
    - Carlaragland
  12. September 18, 2016 1:01 PM EDT
    thanks for this bit of info! This has been such an interesting sleuthing project! Do you know anything more about him?
    - ~Elinor Nauen